Ten Things New Vets Should Know About Practice Marketing
with Caitlin DeWilde, DVM
1 Hour RACE-Approved CE Credit
Ten Things New Vets Should Know About Practice Marketing
This course is designed for new veterinarians looking to navigate the complexities of practice marketing beyond the typical focus on social media. It delves into a comprehensive exploration of marketing strategies essential for career advancement, addressing common misconceptions and highlighting the importance of a multifaceted approach.
Meet Your Teacher
Webinar Host Caitlin DeWilde, DVM
Dr. Caitlin DeWilde is the founder of The Social DVM, a consulting firm devoted to helping veterinary professionals learn how to manage and grow their social media, online reputation and marketing strategies. Working with large industry groups and individual practices alike, Caitlin and her team are passionate about translating the “geek speak” to “veterinary speak,” and helping vets reach more clients and pets.
What You'll Take Away From This Lecture:
01
Learn
to employ a range of marketing strategies beyond social media to enhance visibility and reputation in the veterinary field.
02
Understand
the realities of marketing costs, employer constraints, and specific challenges in veterinary marketing, including professional standards and ethics.
03
Develop
and maintain a professional digital presence, effectively manage online reviews, and expand your client base through strategic engagement.